In today’s digital world, it is easier than ever to stay connected. Facebook and Instagram show us what family and friends are doing and, often times, what they are eating. My mom uses Snapchat to send me quick, fun photos of the farm while I am on the road. Emails help me communicate with my co-workers when I am not in the office. With such disconnect between our farmers and processors and those with backgrounds outside of agriculture, it’s time to create a link. Of course,

Medals, plaques and trophies are often marks of greatness. They celebrate quality, reward dedication and inspire persistence to succeed. In Wisconsin, our awards case is quite full with the accomplishments of our farmers and processors. Wisconsin is America’s Dairyland, so it is no surprise Wisconsin ranks first in the nation for the production of cheese, including specialty cheeses that win awards around the world. Dairy isn’t the only cream of the crop for Wisconsin. The di

Some things in life were meant to be together. Peanut butter and Wisconsin jam make a sweet, filling sandwich. Warm cookies with a cool glass of milk are a delicious dessert. Agriculture and tourism come together for the perfect blend of education and entertainment. Agri-tourism is the combination of two of Wisconsin’s key industries. It represents a chance for people of all backgrounds to visit a local fair, farm or orchard and learn how food travels from the farm gate to ou

Wisconsin summer nights are often filled with dazzling displays of color. Carnival lights from local fairs and festivals scream of celebration as they illuminate the sky. Like the circling fun of a carousel ride, Wisconsin fairs revolve around opportunity. The Crawford County Fair was always the highlight of my summer. My brother, Justin, and I practiced walking our heifers and cows for months. With help from mom and dad, we gathered our supplies, picked the finest crops from