Becoming the 73rd Alice in Dairyland

Alice in Dairyland is a marketing professional with a 72-year tradition of promoting agriculture in Wisconsin. This is a one-year contractual position with the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP). The professional hired will work full-time beginning June 1, 2020 as a spokesperson providing public relations and communication services for DATCP from the Madison headquarters for the contract year.

Meet the 73rd Alice in Dairyland

Top Candidates

Pictured (L to R):


Kaitlin Konder, Glenwood City

Erica Helmer, Plymouth

Grace Schroeder, Cashton

Julia Nunes, Chippewa Falls

Rachel Gerbitz, Milton

Stephanie Hoff, Thorp

Recruitment Timeline


Preliminary interviews: Saturday, February 22, 2020

Top candidate briefing session and press conference: March 13-14, 2020

Final interviews: May 14-16, 2020

Photos from the 2019 Alice in Dairyland finals